Test Driving Myspace Ads Platform

I just finished running a test campaign on Myspace's new self-serve ad platform. Their interface was slow to load and a bit cumbersome, but it gives you far more flexibility in designing an ad than Facebook's platform. The niche targeting options are similar but not quite as specific as Facebook. From the limited test I did CPC and CTR seemed to be very similar to my results on Facebook. Overall I still prefer Facebook's platform, but this is defintiely a move in the right direction and an advertising option to keep in mind for future campaigns.

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